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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

By Tricia McKinnon Forever 21 used to be top of mind for teens and twenty somethings but then things slowly began to change. Both of these stars have been seen modelling Fashion Nova clothing on their own Instagram accounts and Cardi B also has her own Fashion Nova clothing line. Many of Forever 21’s stores were unprofitable.

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Oatly’s Strategy, 5 Reasons it Has Taken Off

Indigo 9 Digital

By Tricia McKinnon Do you believe it’s possible to become an overnight success? By all accounts Oatly is an overnight success. Its oat milk landed in coffee shops in the United States in 2016 and by 2018 its was so popular there were shortages of it across the United States.

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Nordstrom Leaves Canada, 9 Reasons Why

Indigo 9 Digital

By Tricia McKinnon Another one bites the dust. This has resulted in many luxury brands lessening their reliance on wholesale accounts like Nordstrom. In Canada, the first Nordstrom Rack store opened in 2018 and five years later there are a total of seven of these stores, hardly a sign of a retailer moving too fast.

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